Tag Archives: menu

How does your business grow?

Just like a garden, you need the right conditions to grow your catering business. But instead of sunlight, water, and nutrient-rich soil, you need more customers, repeat business, and bigger orders. There is one element that both gardens and business … Continue reading

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Accommodate the Unexpected

By definition you can’t expect the unexpected, especially in foodservice. Last-minute orders, locking the keys in the delivery van, customers who keep making changes, the line cook calling in sick—any number of things can arise. And whether it’s a problem … Continue reading

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Keep Your Menu Fresh

When restaurant chains make changes to their menus, it makes national news. Whether it’s McDonalds dropping Chicken Selects or the Olive Garden doing an overhaul, there seems to be an article announcing such changes every day. The publicity they get … Continue reading

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More to the Story

Once upon a time a customer placed an order with a local caterer, the order was filled to specifications, and then the bill was paid on time. If you’re a caterer, that may sound like the perfect fairytale, but is … Continue reading

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Get the Big Picture

In foodservice, getting through the day to day is top priority. Get orders in, prepare them to specifications, and deliver them on time. Keeping customers full and satisfied will keep them coming back for more. While the day to day … Continue reading

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Pinterest for Beginners

A few months ago we decided to give Pinterest a try—and now we’re hooked! It’s a lot of fun, and kind of addicting. In case you haven’t heard about its meteoric rise, Pinterest is now the third largest social network. … Continue reading

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Live and Die by the Menu

  What did Burger King do when they lost their spot as the number two hamburger chain? The QSR giant decided to revamp its menu. It’s too soon to tell if the changes will be effective, but it was the obvious … Continue reading

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Are You Ready to Use our Social Media Features?

Whether you’ve liked us on Facebook, are following us on LinkedIn or Twitter, or saw our press release—chances are you’ve heard about our Social Media Bundle. So, now what? Are you ready to start using these new features? In this blog we’ll … Continue reading

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Social Media Marketing Made Easy

Our Social Media Bundle went live today and we’ve been pretty vocal about it. Why not? It’s exciting news! We’re giving our clients the ability to easily incorporate social media into their marketing plans—right from their CaterTrax site. If you’re … Continue reading

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A tip for not overbooking your catering kitchen for the holidays

The holidays are coming up and you may have dates around the Christmas holiday that are already booked. We know you want to cater for everyone that request your services, but at the busiest times of years you may need … Continue reading

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