Being caterers ourselves we understand that getting the CaterTrax platform implemented at your location is one of many steps in helping you run your business more effectively and efficiently on a daily basis. Our recent R&D projects are focused on providing additional functionality to help foodservice businesses focus on promotion, growth and management. As owners and managers you need to continually review and focus on your menu offerings to keep them fresh and exciting. Keeping your CaterTrax website also fresh and exciting can help your new menu or promotions appeal to loyal customers and new customers.
Our R&D team has been cranking out some exciting new code for our platform that supports the Catering, Take-Out, Floor Stock, Store and Web Starter modules. The team has developed an easy way for sites to promote their business with enhanced integration with social media channels and mediums. Sites will easily be able to create QR codes for individual menu items. Sites could run print or email campaigns for promotions using the QR codes. Being able to promote your business through social media channels that your customers are already using just got easier because now sites will also be able to integrate their café or business Twitter feed right to their CaterTrax site. Look for more information and how to documents later in Q1.
We also are excited to be creating new dashboard functionality for the Catering Module. When the functionality is released you will see a new icon in your administrator tool bar. When the new icon is selected you will be able to look at real time data in a great visual format in the following categories; sales, products, orders and customers. Each dashboard category can be further broken down and filtered by date range. What a great way to manage your business by informing your team with real time informative dashboard metrics that can easily provide meaningful data for the week, month, or year over year.
More to come on what has been cooking in the R&D department in the next issue of the TRAX Tribune.
Remember, everything we do is based on the core principals our company was founded on. CaterTrax has proven to promote, grow, manage and sustain profitable foodservice business. Do you have an idea that can help other non-commercial foodservice businesses? Write to us at mailto: email@example.com or firstname.lastname@example.org